About Us


Located on the Mesa of beautiful Santa Barbara, Charm Hair and Makeup Studio made its grand debut in January of 2017. Charm is owned by Crystal Cooper and Sarah Jonas. 

The Charm team keep up-to date with the latest trends and styles. A high percentage of our clientele are from referrals and repeat customers. We maintain our core values of OWNERSHIP, RESPECT, TEAMWORK, GROWTH AND FUN!


Charm is formally known as Hair Select. Hair Select was started in 2006 by Rosa Regalado. In 2014, Rosa and Crystal partnered together and grew Hair Select. In early 2016, Rosa Regalado decided it was time to fully pass the torch to Crystal. Hair Select has evolved into Charm Hair and Makeup Studio. Crystal decided to bring Sarah Jonas to the team in 2018. Crystal and Sarah are excited for the continued growth and invite you to come on in!

Meet Our Team

Crystal Cooper


With 12 years as a Hair-apist, she's also a certified Makeup Artist and is Brazilian Blowout Certified!

Sarah Jonas


Sarah Jonas has 16 years experience as a Hairstylist. She also specializes in Lash Extensions and Keratin treatments with  Keratherapy!

Rosa Regalado


Rosa has 16 years experience as a Hairstylist. She is also certified in the Brazilian Keratin Treatment!

Yolanda Reynoso


Yolanda  is a Master Haircut Specialist with over 20 years experience. She is also certified in Brazilian Blowout! 



Alison has been a stylist for 30 years. She specializes in different types of Hair Extensions and Henna!

Seeking Creative Talent


Are you a stylist and are looking to join our Charm team? Surround yourself with stylist that share simular values? 

Contact Us

Book an Appointment

Cancellation Policy

Your appointments are very important to us. We hold your appointment(s) just for you and ask that, if you must cancel or reschedule any appointment, you please provide us with 24-hour notice. This way, our team professionals will be able to adjust their schedules accordingly. We do, of course, understand that unavoidable issues come up, and will do our best to work with you in case of an emergency, etc. 

All of our stylist are independent. Please check with your stylist for cancellation fees.

Charm Hair and Makeup Studio

1810 Cliff Dr, Santa Barbara, California 93109, United States

(805) 637-9006


We are open by appointment

Walk-ins are welcome when available


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